Our Mission
To help lower middle market owners understand what their business is worth, fix what quietly erodes that value, and enter any sale process from a position of strength.
Our Values
Dare to be Different
Challenge convention, embrace originality, and learn from the cross-section of perspectives to uncover opportunities overlooked by the “traditional” way.
Be Independent and Authentic
Leverage sensible practices to deliver high impact results without sales rhetoric or bias.
Cut Through the Noise
Owners deserve straight answers and implementable tools to know where their business stands and maximize value — without jargon or false reassurance.
Keep Learning
Be curious and remain nimble to apply fresh perspectives and tackle the ever-evolving challenges of the business world.

About the Founder
Vuk Talijan

Before founding Odin Mimir, Vuk spent the majority of his career in investment banking at William Blair and Piper Sandler, advising on sell-sides, buy-sides, and private placements. These transactions comprised a total value of approximately $12B.
Vuk’s experience spans a range of sectors across industrial technologies and solutions, business services (e.g., commercial and residential services, professional staffing and consulting services), and healthcare (e.g., medical technology and services).
In addition to his banking experience, Vuk followed his passion for lifelong learning and academic challenge by obtaining an MBA and a Ph.D. in Finance & Business Economics. His academic research focused on shareholder litigation, capital structure decisions, and price pressures in daily stock returns.
Academic Background

Industry Experience

Research & Teaching


